Comparison · Updated
FATJOE vs The HOTH
FATJOE and The HOTH both sell guest posts by authority tier. Compare 2026 prices, turnaround and who each suits.
The short answer
Choose FATJOE
If you want lower prices at each tier and a single, focused guest post product.
Choose The HOTH
If you want guest posts plus link insertions, PR and other SEO services from one vendor.
FATJOE vs The HOTH at a glance
| FATJOE | The HOTH | |
|---|---|---|
| What you're buying | Done-for-you placements, paid per link | Done-for-you placements and SEO products |
| Entry price (checked October 16, 2026) | $72 per placement (DR10+) | From $175 per link (DR20+) |
| Who does the outreach | FATJOE's team | The HOTH's team |
| Sending mailbox & domain | Theirs | Theirs |
| How targets are found | They pick sites in your tier | They choose sites in your tier |
| Who writes each pitch | They write the guest article | They write the content |
| Control before anything is sent | You choose tier, anchor and target page | You set anchors and target pages |
| Checks that links stay live | Placement guaranteed to go live | Replacement guarantee on outreach links |
| Best fit | Agencies and site owners buying guest posts at a known price | Agencies reselling SEO and owners who want a menu of fixed-price services |
Price at each tier
DR20+: FATJOE $96, The HOTH from $175. DR40+: FATJOE $216, The HOTH $345. DR50+: FATJOE $336, The HOTH $405. FATJOE is cheaper across the board; The HOTH bundles more services.
What both have in common
Both are paid placements on sites they choose within your tier. Neither gives you a relationship with the editor.
Strengths and trade-offs
FATJOE
Blogger outreach service (per placement)
Where it's strong
- Clear per-placement prices by DR and traffic.
- Large order volume and a long track record.
- Content is written for you.
Where it falls short
- These are paid guest posts, which sit closer to link buying in Google's eyes.
- You don't choose the specific site or build a relationship with its editor.
- Low-DR tiers often come from sites that publish a lot of paid posts.
The HOTH
SEO services marketplace
Where it's strong
- Many products in one place: links, PR, content and local SEO.
- Fixed prices you can order without a sales call.
- White-label options for agencies.
Where it falls short
- Per-link pricing adds up fast: ten DR40+ links cost $3,450.
- You don't pick the publisher or own the relationship.
- Mixed products make it easy to buy things you don't need.
Pricing, checked October 16, 2026
FATJOE pricing
Checked October 16, 2026- DR10+ $72/placement 0–1K monthly traffic.
- DR20+ $96/placement 0–5K traffic.
- DR30+ $120/placement 100–10K traffic (their most popular tier).
- DR40+ $216/placement 500–20K traffic.
- DR50+ $336/placement 1K–30K traffic.
- DR60+ $456/placement 1K–60K traffic.
Source: FATJOE blogger outreach pricing
The HOTH pricing
Checked October 16, 2026- Manual link outreach From $175/link (DR20+) Up to $405/link for DR50+.
- Link insertions From $200/insertion A link added to an existing, indexed article.
- Digital PR $1,500/mo Editorial coverage, mid to high DR.
- Editorial media program $3,500/mo 50+ placements across a publisher network.
An older guest-post page still lists DR20+ at $150. Prices depend on the site and your industry.
Sources: The HOTH link building services , The HOTH link outreach
Before you decide
Read next: FATJOE alternatives worth considering. Also weighing up Rhino Rank vs FATJOE or Outreach Monks vs The HOTH? For more options, browse alternatives to every outreach tool and link service we've reviewed.
Paying per link and earning links through outreach cost very different amounts once you count the links you don't get. Set published per-link prices against the cost per outreach email on pay per link vs outreach software, run your own numbers in the cost per link calculator, compare them with typical backlink prices by method, and check what you'd actually get against the white-hat link building checklist. Whatever you buy, confirm each placement with the nofollow link checker.
BacklinkGenie is built for agencies running outreach for clients: see how the agent finds posts and sends pitches, or check plans and pricing.
Questions people ask
Which is cheaper?
FATJOE, at every tier we compared on October 16, 2026.
Is there an option without paying per link?
Yes: outreach to existing posts, done yourself or with a tool like BacklinkGenie.