Claude integration · Updated October 16, 2026
Run your link building from Claude
Add BacklinkGenie as a custom connector in Claude, sign in once, and ask Claude to show you today's pitches, draft replies to editors or import posts you want to be in. Claude asks before anything is sent.
Set it up
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1
Open Connectors
In Claude, go to Settings → Connectors and choose Add custom connector.
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2
Paste the BacklinkGenie URL
Name it BacklinkGenie and paste the server URL.
MCP server URLhttps://app.backlinkgenie.com/mcp -
3
Sign in and allow access
Claude opens a BacklinkGenie sign-in window. Approve access for the account you want Claude to use.
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4
Ask
Start a chat and ask for what you need. Claude calls the BacklinkGenie tools and shows you the result.
Show me the pitches waiting for approval and approve the two with the highest DR.
You have 7 pitches waiting. The two highest are zapier.com (DR 91, "The best note-taking apps") and pcmag.com (DR 92, "Best apps for researchers"). Here are both emails. Want me to approve them as written?
Also try
What you can do from Claude
Step-by-step guides with a prompt to copy, the tools Claude calls and what to expect back.
Find link opportunities
Start a run that finds posts in your niche where your product belongs, then read the report.
Review and approve pitches
See what's waiting, tighten the wording and approve the ones you like without opening the dashboard.
Reply to editors
Find the editors who answered, get a reply drafted with the exact placement, and send it once you've read it.
Import target posts
Hand the agent specific posts you want to be in. It checks them, finds the contact and drafts the pitch.
Monitor your backlinks
Check which won links are still live and followed, and re-check one the moment you suspect it changed.
Get a weekly link report
Pitches sent, replies, reply rate and links won, summarised the way you want and sent where you want.
Update your pitch after a launch
Update how BacklinkGenie describes your product, so new pitches mention what you just shipped.
Manage your outreach blocklist
Add competitors, partners and sites you've had bad experiences with to a blocklist the agent always respects.
Tools used in this example
list_drafts
Pitches waiting for your approval, with the post, contact and why it fits.
approve_draft
Queues one pitch for sending. Your assistant is told to ask you first.
Claude can use all 22 tools. See the full list on the MCP page or browse example prompts.
What stays the same as the dashboard
Claude works on the same account, sites and mailboxes as the BacklinkGenie dashboard, so you can switch between them freely. Pitches still wait for approval, every edit goes through the quality check, and sending stays inside each mailbox's daily limit. Read more about how the outreach engine works, or check whether it's a better fit than Pitchbox or BuzzStream for your team. New to MCP? How MCP servers work for SEO explains the setup in plain terms, and the other integrations use the same connection.
Questions people ask
Which Claude plans support custom connectors?
Custom connectors are available in Claude's paid plans and on Free with limits that Anthropic sets. If you don't see Add custom connector under Settings → Connectors, check Anthropic's current plan details.
Can Claude send emails without asking me?
BacklinkGenie tells every assistant to show you a pitch or reply and get your explicit go-ahead before calling approve_draft or send_reply. The quality check also runs on anything Claude edits, so a pitch with a paid-link offer or a stray link is rejected.
Do I need an API key for Claude?
No. Paste the URL and sign in. API keys are for clients that don't support sign-in, like Cursor or scripts.
What does it cost?
MCP access is included on the Growth and Agency plans. Pitches written through Claude count toward the same monthly emails as the dashboard; reading data and drafting replies are included.
Related
BacklinkGenie for ChatGPT
Custom connector (paste the URL). Sign in, no key.
BacklinkGenie for Cursor
MCP server in mcp.json. Uses an API key.
BacklinkGenie for Claude Code
claude mcp add (HTTP). Uses an API key.
MCP server reference
Endpoint, auth and every tool in detail.
Prompts to try
A library of prompts for pitching, replies and reporting.
Pricing
MCP access is on the Growth and Agency plans.
Get your free prospect report first
No card needed. Connect Claude when you move to Growth or Agency.